![Image](https://lindsaydurningdavis.wordpress.com/wp-content/uploads/2013/09/log-expr-expo-base-new.jpg?w=650)
I chose to put the words for my typography project together in one image to show how the parts of a logarithmic equation are related to each other. The learners this graphic is designed for are high school Algebra 2 students, for whom this unit is most likely their first exposure to logarithms. As such, it is difficult for them to “translate” from the logarithmic form to the exponential form of an equation.
The color coding of the equations helps students to track where each component moves to in each form. The word form of each equation shows what each part of the equation is called. The number form of each equation allows students to connect a math fact they know to the new format of logarithms.
I chose verdana for the font of this graphic because it is a sans serif font that was designed for electronic viewing (Lohr 233) and because the short bursts of colored text are designed for legibility, for which sans serif typefaces are preferred (Lorh 227). The verdana font combined with the lowercase allow the log and exp of exponent to look like calculator buttons used for those functions.
Even though centered text is hard to read (Lohr pg 239) I followed the “It Depends” rule (Lohr pg 227) and lined the = signs of each equation up. This works in the context of mathematics, where I find that it is easier to follow a “line of thinking” in a list of equations if the = signs are aligned.
My first image is shown below. I had my husband be my user to test the visual. As a Special Ed teacher who has worked in a high school resource room, he has a firm grasp math, but admitted to not remembering logarithms. His first question when shown the first image was “How is that an exponent? Aren’t they usually up high?” I got a scratch paper and showed him how logarithmic equations translate to exponential equations, and gave him the example with numbers included to show how it would looK for a real problem. That cleared up the confusion, so I figured I should add those components to the image. I also chose to take the word “equation” out of the image because all of the examples are equations. I may use this first image in a graphic to illustrate the difference between a logarithmic equation (which has an = sign) and an expression (which does not have an = sign). I also chose to drop the parentheses around the word expression because the number examples I chose to use do not require parentheses, and I figured that less is more.
![Image](https://lindsaydurningdavis.wordpress.com/wp-content/uploads/2013/09/log-expr-expo-base-equa.jpg?w=650&h=91)